U.S. Federal Trade Commission Preparing Action Against Priceline.com Owner Booking Over Misleading Ads Placed By Affiliate Guest Reservations; FTC Case Could Lead To Penalties Of $500M Or More
-Reuters Exclusive.
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Why It Matters
The FTC is investigating Booking for ads that may have been misleading to customers. When companies get caught breaking ad rules, it can cost them serious money and hurt trust.
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Source: Benzinga · Read the original report at the publisher. Headline and figures shown for context; data may be delayed.
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