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BMO Capital Initiates Coverage On Urban Outfitters with Market Perform Rating, Announces Price Target of $80

Sep 9, 2026 · 08:57 AM ET· updated 20h ago

BMO Capital analyst Kelly Crago initiates coverage on Urban Outfitters (NASDAQ:URBN) with a Market Perform rating and announces Price Target of $80.

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Why It Matters

A big investment bank started following Urban Outfitters and said the stock should do about as well as the overall market, with a target price of $80. This is like a teacher saying a student is doing average work—not great, not bad—so watch how the company actually performs to see if that's right.

This read is generated by AI from raw market data and is for education only. It is not financial advice, not a signal, and not a recommendation to buy or sell.
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Source: Benzinga · Read the original report at the publisher. Headline and figures shown for context; data may be delayed.

Disclosure: Educational and informational purposes only. Not financial advice. We educate, not advise. Market data may be delayed up to 15 minutes unless marked real-time. Past performance is not indicative of future results.