Sensodyne Maker Haleon Leverages Eye-Level Shelf Placement To Outpace Rivals-Report
Haleon gains US market share at Walmart and Target by securing eye-level shelf placement with aggressive promotional strategies.
Haleon is putting its toothpaste and health products on the shelves where shoppers naturally look first—right at eye level—which is helping it sell more than competitors. When a company gets good shelf space in big stores, it's a sign stores believe in its products, so watch if this helps Haleon grow.
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Source: Benzinga · Read the original report at the publisher. Headline and figures shown for context; data may be delayed.
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