Apple and New Klarna Leasing Strategy - What's Going On?
Apple stock edged higher premarket as analysts evaluate its new Klarna-backed device leasing program designed to sustain iPhone demand and offset rising chip costs.
Apple is trying a new plan where people can lease iPhones instead of buying them outright, which might help sell more phones. When a company tries new ideas to keep customers happy, that's something to watch—it tells you they're thinking ahead about staying popular.
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Source: Benzinga · Read the original report at the publisher. Headline and figures shown for context; data may be delayed.
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